The Community of Dreams
An overview of the 5 synergies and the community of dreams city partnership.
Connecting Far Beyond The Limitations of Outreach
A comparison between traditional outreach and withreach.



The Greatest Mistake
of Outreach.

Direct Mail Campaigns
Increase awareness, build community image, and see direct results with saturation mail.


Our Vision
A communication revolution began in the closing years of the 20th Century, and like the publishing revolution of Johannes Gutenberg’s day, which paralleled and fueled the Reformation, we now realize that this one may even eclipse that impact. Most agree that this present media revolution is still in it’s infancy, yet when fully-formed, will change almost everything. Yes, everything.

Even now, Media and the Arts, the Internet, and other forms of communication are quickly coming to the center of daily life and culture-formation. Powerful media connections are now greatly decentralized and accessible to almost everyone. It's become a world-wide conversation! ...and a conversation at a much deeper, more authentic level.

In fact, the movement of media and art to the level of a spiritual conversation is a key distinction we make (and one of the 5 Synergies in the Community of Dreams Project). Our focus is not on one-way promotion or information dissemination (as we believe these represent the ineffective, wasteful, and even dishonoring methods of the past) but on communication as incarnational withreach. The goal of Spirit-led communication should be to begin and end with conversations. It should be to awaken a conversation between the human spirit and the Holy Spirit, to provide pathways to human contact, and a lasting spiritual friendship and transformation. This is withreach.

Withreach communication is incarnational. With honor and humility it enters, then walks and talks within the heart of another, the chief goal being to awaken spiritual aspirations, and in so doing, convey Heaven to earth.

As incomplete as it is, modern felt-need marketing was a forerunner of permission marketing and the emerging withreach approaches we are seeing now. Businesses learned to listen to their markets because they had to, and they’ve been two steps ahead of the Church through most of the last century. But while commodity marketers may have been the first to know the power of listening conversations, they are beginning to sense their limitations. For while salesmen are tolerated in the marketplace they are seldom invited into the home.

As media conversations become more connected, intimate, and audience-initiated, people will choose to talk about the things that matter most...and dreams (not detergents) will command the future.

Our vision is a part of the vision of the Community of Dreams Partnership. We see ourselves as part of something larger that God is doing to bring about community transformation. Such a vision will require the cooperation of many ministries and congregations to draw out, cultivate, and realize the dreams of God for our cities and nations (see the 5 Synergies).

Many agree that there are monumental changes taking place right now in the world and in the church. Because of this we believe a whole new way reaching the community will soon emerge. In tune with this we are in the beginning stages of developing a holistic strategies known as "Total Community Solutions."

We welcome your input and participation. Maybe you are a church who is just now "planting your flag" to become a church without walls for your city. We're looking for churches who seriously want to engage the cultures in their community, see transformational impact, and become a model to inform others. We'd like to get to know you and explore a strong partnership... can we dream with you?

To help begin the dialog we're finding that the best way for people to identify and clarify these emerging paradigms with their own heart and vision, is to offer some contrasting ideas for consideration:

declining

Outreach
Confrontational
Unchurched are nameless faces and numbers
We do good things for people
Transformation imposed from the outside
Monologue
Superiority
Church speak
Religious jargon
Paternalistic overtones
Impatiently look for quick results
Seek conversion within narrow set of goals
Love shown with an agenda behind it
Great Commission priority
We have what you need / you have nothing to give
You cannot contribute until post-conversion
Fearful of differences
Clergy - laity split
Sunday AM priority
Church is domain of the sacred
Target segmented group
Image of community
What would Jesus do?

 

emerging

Withreach
Incarnational
People are unique and vital treasures
We do good things for people by doing things with them
Transformation created from within
Conversation
Humility
Human voice
Language of dreams (aspiration / spiritual purpose)
Honor and respect
Patiently take the long view
Seek relationship for multifaceted vision
Love without strings attached
Great Commandment is the engine of Mission
We both have much to give / we both have much to learn
You can experience God in giving and serving
Honoring of and dependent on diversity
Priesthood of every believer
24 / 7 community and holistic life
Church is catalyst for God's rule in every sphere of life
Create holistic community
Authentic community
What is Jesus doing?

This list is by no means definitive, it's open ended. From the unique perspective of your own experience I know you can add your own, and I hope you do.

Please participate in the ongoing dialog, for the task has just begun.

Our DNA How we're wired.



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